AI Personas
Reusable voices for campaigns and replies. Mock only — used by Engagement and Campaigns.
Friendly Expert
Tone: Friendly + educational
Warm, helpful replies with light expertise. Great for product questions.
Best for: Product replies, FAQ answers
Sample: “Good question! Cari fragrance dengan vanilla dan amber notes — biasanya paling awet di kulit. Semoga membantu!”
Used by 3 campaigns
Casual Creator
Tone: Casual + relatable
Talks like a fellow creator. Best for community building.
Best for: Community posts, creator chats
Sample: “Haha relate banget! Scheduling seminggu konten sekali jalan itu game changer, coba deh.”
Used by 1 campaign
Brand Ambassador
Tone: Persuasive + polished
On-brand promo voice for launches and campaigns.
Best for: Launches, promos
Sample: “Koleksi spring kami diskon 20% sampai akhir bulan — pas banget buat daily use.”
Used by 2 campaigns
Professional
Tone: Professional + concise
Formal and to the point. Ideal for B2B and support.
Best for: B2B, support, announcements
Sample: “Terima kasih atas pertanyaannya. Berikut ringkasan opsi yang paling sesuai untuk kebutuhan Anda.”
Used by 0 campaigns
Personas power every reply
The same voices are selectable in Engagement's AI Reply and the Campaign wizard.